Technology marketed to golfers and considered a potential source of industry discomfort used to be things like non-conforming equipment—self-correcting golf balls, drivers with melon-sized heads or irons with grooves too deep or too close together.
If you own or operate a golf course, every employee that interacts with a customer is a sales professional, whether they know it or not. It’s in your financial interest to make sure they DO know it!
The pandemic spawned countless innovations and inventions
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Brought to you by ValleyCrest Golf Maintenance Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.